A unique blend of trusted Neem with natural calcium, which helps to ensure healthy and strong gums. Neem's antiseptic, anti-inflammatory, antioxidant, and immune-boosting properties may promote oral health. Studies indicate that it may relieve pain and help treat gingivitis, periodontitis, and tooth decay ABOUT THE COMPANY: With over 130 years of Herbal expertise, Dabur has always been committed to the health and well-being of every household. In keeping with this motto, Dabur Herb'l range of toothpastes have been specially formulated for those consumers who are looking for natural solutions for their various oral care needs. Dabur Herb'l Neem Toothpaste has been formulated with the power of nature's wonder herb Neem. From using the barks of the neem tree as daatun to chewing the neem leaves, neem has been used in a variety of ways for oral care since ages. Popularly called by several names such as "Heal All", "Nature's Drugstore" etc. the powerful properties of Neem make it a potent ingredient for your complete germ protection. Dabur Herb'l Neem Toothpaste's Fluoride & Paraben free formulation has been specially crafted to ensure you have a pleasant mouthfeel post brushing, so that you can begin your day on just the right note.